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Welcome Picture Material: Besides window displays, interior store displays make highly welcome picture material. Whenever you shoot a display picture, always ask the store manager what effect the display has had on sales of the product featured, and include that information in the caption. It is a good idea to wait until you have printed the picture, if that is convenient, before you interview the store manager for caption material. However, you should ask his permission before you go so far as to set up a Camera for an interior shot.It should be emphasized, however, that you should not depend on finding rare picture material to make your trip profitable. The basic sales will not come from picture scoops but rather from new pictures of the same old landmarks which have been photographed many times before.
Further, the farmer might point out other details of his operation which are unusual, things you would never notice with your superficial knowledge of his problems, and you could take other pictures which would add up to a certain sale of a picture story. This matter of knowing what you want to shoot in any lolittle-known peculiarities of the place, perhaps lead to your shooting strange and unusual things you never expected to find, which the tourist never sees, and which are highly salable picture material in the best-paying markets. |
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