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Press Camera With Cut:

Press Camera With Cut The use of the press Camera with cut film is important in news coverage because you often send in negatives, sometimes undeveloped, for fast processing in the newspaper's own darkroom. Most such darkrooms are equipped to handle only cut film with any efficiency. In the case of features, you can count on making your own prints in your own darkroom, and you can produce them in any way you see fit with the Camera you like best. This might influence you to use a twin-lens reflex camera, the favorite tool of the magazine photographers, rather than a press camera. An Automatic Rolleiflex, equipped with flash, is just about the ideal all-around picture taking device for journalistic purposes. i

Never boast about your photo equipment in interviews with prospects. It will be taken for granted that you have a 4x5 press Camera and a means of making enlargements. One of the advantages of this field is that this is about all the equipment you need. Of course, your Camera must be equipped for synchronized flash, for you will employ flash consistently indoors and out, to insure the crisp pictures which are preferred for newspaper reproduction. You can make good use of a twin-lens reflex, instead of a press camera, especially if your publicity work carries you into the magazine fields.


A press Camera can do the job, but a smaller Camera which you can operate faster, such as a twin-lens reflex, will be more satisfactory. On the occasions when the party gets a little wild, you will have entirely too many opportunities to shoot action and humor and romance and drama and a lot of other intriguing elements in your pictures, but you'll escape a lot of headaches if you will pass up these pictures altogether. You had best make a graceful exit or at least put your Camera away before you join in the merriment.
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