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Eye-catching Picture: Now, the most important part of such brochures would be eye-catching pictures of beautiful children caught in appealing poses, as samples of your work. Also, you should include a picture of yourself and, if your equipment is especially good, a picture of your facilities.
In planning the script, and in shooting the pictures, keep in mind that every picture story should have at least one highly pictorial or dramatic eye-catching shot which the magazine can display prominently in the layout, to capture the attention of the reader. One good, smashing eye-catcher can often sell a picture set even if all the rest are humdrum record shots, but it's hard to sell a collection of mediocre pictures without the one standout.
He superimposed her image on a cracked eggshell in a manner that is eye catching, dramatic, and vividly speaks of a shattered life. Sometimes the illustrative photographer will have to develop the entire picture concept based on the material provided. Other times the photograph must duplicate the concept an artist has developed. It is probably the most creatively demanding type of work you can handle and thus one of the most rewarding for those who can equal its demands. |
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