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Camera Work: Now, don't start counting your possible profits on the basis of getting the above prices for your work. These are top prices which are rated only because the company has an enviable reputation for fine work. Until you have built up your own reputation, you might have to start with your prices near the lower levels, which run about half those which are quoted. But even so, the work is profitable, pays you more than the average man gets as a salary, once you've built up a good clientele.
To get started, work through the Camera Work clubs and the photographic stores, and by soliciting business personally every time you see anyone with a Camera Work. Camera Work club members themselves are not likely to be good prospects because most of them have their own darkrooms. However, their hobby brings them into contact with other Camera Work owners and they can send the others, those without darkrooms, to you for your services.Attractive shots may also be made from a position where the shadows fall toward your Camera Work rather than away from it. In backlighted work of this kind, be sure that no sun rays strike into the Camera Work lens. The Kodak Lens Hood, previously mentioned, provides a reliable safeguard when the sun's rays are from the side, but you'll need extra precautions when you aim more closely into the light. Shield the lens with a hand or hat, held just beyond the Camera Work's angle of view. In such work, give a bit more exposure than would be needed if the sun were directly on the front of the subject.
Dealers in building materials and manufacturers of home appliances will become customers for your pictures later,for advertising purposes, but not until you've progressed to the point where your work is appearing in the magazines and the home sections of newspapers. Then these buyers will come to you and pay you excellent rates. For that reason, keep the magazines in mind, and whenever you photograph a particularly striking home, let the editors see your pictures. Not only will the magazines add nobly to your income, but they'll give you also the best advertising you can get when they print your pictures. Your equipment for this work must meet certain rigid standards but will not be as expensive as you might think. Your entire outfit can be bought for about the price of a good miniature. The view Camera Work is absolutely a must. No other Camera Work will do the job as well. The prime advantage of the view Camera Work for architectural work is its ability, through use of the rising front, and other movements, to make vertical lines register as parallels on the negative, rather than converging as they recede upward from the Camera Work level, the way they really do as seen by the eye. The various swings and tilts of the view Camera Work are a great convenience. |
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